Hello there! I’m Megan.
But friends call me Meg.
Wake up. Workout. Bring on the sunshine. I'm an energetic creative leader and award-winning conceptor with 20+ years of experience who still gets the feels from a great brainstorm. I specialize in crafting powerful brand experiences that resonate in culture and transform business.
I've impacted large CPG accounts like Bacardi, Pernod Ricard, Kraft, Unilever, MillerCoors and General Mills, and industry leaders in pharma, QSR and real estate. My expertise? Finding solutions that stand out and solve problems.
As a creative leader, I've been lucky enough to partner with teams of rockstars to craft killer integrated campaigns, win agency-altering business, and dream up immersive experiences across every medium. But what I'm most proud of is the environment of collaboration that I foster for my teams so that creativity can thrive. I'd love to put my enthusiasm to work on your next creative challenge.
Expertise
TMA — 2021 - Present
Creative Director: Across multiple brands in the Pernod Ricard portfolio
› Leading a team of rockstars. Loving what we do.
HAPPY CREATIVE — 2020 - 2021
Creative Director, President & Queen Bee: freelance concept and creative lead
› Doing my own thing for agencies across the US.
PUBLICIS — 2015 - 2020
Concept Director: Bacardi, ConAgra, BCBS, Irving Company, Zespri, Merisant
› Fell in love with creating brand experiences.
GEOMETRY GLOBAL — 2014 - 2015
Creative Director: General Mills, Mondelez, Kraft, Kimberly Clark
› Contracted for a month. Stayed to mentor for a year.
RYAN PARTNERSHIP — 2008 - 2014
Creative Director: Wrigley, Bel, Unilever, Beam, GSK
› Pitching. Winning. Building. Learning every day.
ARC — 2007 - 2008
Associate Creative Director: MillerCoors brands
› Learned to fail forward. Embraced the process.
OGILVY — 2006 - 2008
Senior Copywriter: Kraft, Oscar Mayer, Unilever
› Won my first pitch. Grew a lot.
141 WORLDWIDE — 2003 - 2006
Copywriter: Kraft, Oscar Mayer, Unilever, SC Johnson
› Cut my teeth. Wrote a lot of headlines.
Awards: Effies, Reggies, Pro Awards, Ex Award, Tempo, Design of the Times
Activism: PTA Executive Board President, 3% Conference, The Meg #18 Aurora 88s Roller Derby
mhappy8@hotmail.com
773-412-4646
Creative Ideation
New Business
Experiential Marketing
Promotional Marketing
Shopper Marketing
Creative Direction + Leadership
Copywriting
Social, Digital + CRM
Culture + Trends
Beer, Wine + Spirits
CPG Industry
Proud to have impacted some of the world’s most powerful brands
